Boswell works with professional services marketers to convey their brand narratives through copywriting, public relations, and thought leadership in support of their marketing initiatives. Boswell’s goal is to communicate your marketing messages in a way that’s clear, concise, and compelling.
“Boswell” is a term of endearment Sherlock Holmes used for Dr. Watson. Sir Arthur Conan Doyle told the original Sherlock Holmes stories as though they were written and published by Watson about Holmes’ adventures. These stories were how Holmes’ clients heard about him and why they sought out his services. Thus, Boswell is the Watson to your Sherlock Holmes – we’ll share your story with the world.
- Our marketing communications increased the revenues of a small business by 25 percent year-over-year and increased another’s client acquisition rate by 81 percent in one year.
- We pioneered an integrated content marketing strategy for a client that helped them win projects worth more than $10 million in less than one year.
- We produced high-level thought leadership on behalf of clients that appeared in Inc., Forbes, The Business Journals, Marketing Land, CIO, VentureBeat, Huffington Post, KillerStartups, and Medium as well as various industry and trade publications.